I lead the research, branding, UX design, and visual design of this project where I was the primary designer and researcher. I managed a team of three UX designers to help with design production, prototyping, and nurse interviews. This was a 6-month project from start to handoff to developers and it had these three primary goals:

  1. See if the concept would have any barriers with nurses signing up
  2. Create visual designs for initial funding
  3. Design the nurse native mobile application and the hospital admin UI (responsive web)

Cerebro first needed a realistic product design UI for a presentation at the Cedars-Sinai Techstars Accelerator.


  • Hospitals depend on recruiting agencies with antiquated systems to fill state capacity requirements
  • Per diem nurses wait to get placed at hospitals and don't know status or location
  • Hospitals are frustrated with slow placements by recruitment agencies
  • Cerebro had a presentation in two months and did not have a product designed or built


  • Create first found of UI designs needed for funding (nurse and hospital admin)
  • Conduct quick user testing so there was some data behind the first round of designs
  • Update prototype with the UI for user testing specific tasks
  • Test 10 nurses and report on confidence, trust, and completion of tasks
  • Create a new prototype and validate findings from first round of testing
  • Test another 10 nurses


  • After five nurses they stopped and were convinced this will work
  • The prototype was updated to make ready for coding
  • User testing showed that nurses needed to be told this was an agency
  • The same language used for funding did not resonate with nurses or hospitals
  • Creating some minor barriers for nurses helped the "too good to be true" issue
  • The mobile app was launched in 6 months

Tasks to Complete Project

  • UX Design
  • User Testing
  • SaaS
  • UX Wireframes
  • User Journeys
  • Reports
  • User Interface (UI)
  • Mobile
  • Responsive Design
  • UI Style Guides
  • Application Insights
  • Healthcare
  • Startups
  • Hospitals
  • UX Research